From Visual Merchandising to Shopping Experience in the New Normal

Retailers have the power to DO more to make their employees and customers feel safe and at ease when shopping. During this webinar, the world-renowned Visual Merchandising and Creative Direction company, ZenGenius, Inc., will review their curated store environment checklist to help retailers adjust to the new shopping world while showing retail examples across the globe including Ohio, New York, Italy and India. ZenGenius will also partner with a Trauma Responsive Yoga Therapist to discuss how retailers, from all over the world, are responding to the results of the pandemic, the ongoing shame and anxiety that comes with in-store shopping, techniques and practices to reduce stress and anxiety, and, most importantly, the significance of being kind and empathetic towards others during these trying and uncertain times.

SPEAKER

Joe Baer, CEO and Co-founder, ZenGenius, Inc.

Jalpa Patel, Sr. Visual Merchandiser + Interior Architect, ZenGenius, Inc.

Meg Lefeld, Business Development Manager, ZenGenius, Inc.

Lori Guth, Trauma Responsive Yoga Therapist, Peacemakers

Christopher Lacy, Assistant Professor, Fashion Management Parsons School of Design, New York 

Full content is available to GRA Members only.