In this report, IBM has taken a snapshot of the current state of the Mobile and Cross-Channel Commerce Dimension, defining the leaders in this facet of retail. IBM has analysed what makes them
successful – and how others can learn from them. IBM has gone on to
look at emerging practices, while our analysis of what app features
correlate most strongly with conversion makes a fascinating read.
A roundup of social, local and mobile marketing activity at retail. From Shopper Marketing
Retailer refines its 'Samsung Experience Shops,' further augmenting the in-store experience. From Shopper Marketing
Retailers offering multi-tier store brand programs need to effectively communicate each tier's unigue positioning. From Store Brand
PLMA surveyed more than 1,800 millennials to learn more about who they are and how they feel about and use store brand products. From Store Brand
With a new store brand program in place, Albertsons Companies is on the right path to making its slogan —"Our favorite local supermarkets" — a reality for its shoppers. From Store Brand
Italian luxuiy notebook brand Moleskine has entered a new chapter with the opening of Its very own cafe. A contemporary reinterpretatlon of the idea of the café littéraire, the new format mixes elements of a cafe, art gallery, store and library. From Retail Focus
After becoming a part of so many homes around the world, it's time we finally settled down In a place of our own. claims Sonos. The consumer electronics company, known for its wireless speaker systems, has opened
its first retail store at 101 Greene Street in Manhattan's SoHo neighbourhood. From Retail Focus
Retailers are starting to question traditional gender roles, which in turn is having an impact on store design and the customer journey. From Retail Focus
In the fast-food market, the expectation of great service matched with quality food and a memorable experience continues to rise. From Retail Focus
The new Fabled store in London's Tottenham Court Walk brings to life the beaut/collaboration between women's magazine Marie Claire and online supermarket Ocado. From Retail Focus
Remember the time when shopping was simple? Customers went to the market, made quick decisions as the choices were limited, and returned home content. Retailers understood their customer requirements, built personal relationships and fulfilled the demands of the local neighbourhood. Then the 90s happened... From Images Retail