Na cidade de Piracicaba, no interior paulista, a central de negocios Assupir está completando cinco anos neste mes de marco e é exemplo de uniáo que deu certo.
Source: Super Varejo
McDonald's India is transforming customer convenience through the launch of its first 'Experience of the Future' restaurant (EOTF) in Mumbai.
Source: Storai
Recently, Target became the latest retailer in the US to report weak earnings and shrinking physical store sales. It certainly wont be the last.
Source: Storai
These new ventures are enriching retail with their fresh ideas, business model and solutions and have all that it takes to become the Unicorns of tomorrow.
Source: Storai
As the retailer steps up its e-commerce game, marketers must do their part to help create a better overall shopping experience.
Source: Shopper Marketing
Retailers tend to build e-commerce websites according to a traditional structure, but this has to change as more and more purchases of consumables that are shopped weekly transition online.
Source: Shopper Marketing
Walgreens launched its Balance Rewards loyalty program in 2012 lor two purposes: to build customer knowledge and engage customers differentially.
Source: Shopper Marketing
A roundup of social, local and mobile marketing activity at retail.
Source: Shopper Marketing
Looking beyond both brick-and-mortar stores and its e-commerce websites, Staples is embedding itself directly into the workplace by turning its iconic Easy Button gimmick into a functional tool for Staples Business Advantage members.
Source: Shopper Marketing
For all the power that retailers seem to hold from a CPG manufacturer's perspective, they are struggling to hold steady in a highly disruptive marketplace.
Source: Shopper Marketing
After becoming the only national pharmacy chain to eliminate tobacco products from its shelves, CVS/pharmacy continues to make merchandising changes according to its health-focused strategy.
Source: Shopper Marketing
Fitness equipment specialist. TechnoGym launched its first ever full/ interactive concept store this month In Milan, to coincide with Salone del Mobile,the world's most significant design fair.
Source: Retail Focus